Good morning, friends! I hope your Friday is going just right.
Yesterday was my wife’s birthday. She told me she didn’t really want a gift, but just to do something fun. Well, our community had planned a shuttle trip to three local microbreweries, so I was the first to buy tickets. The activity directors got wind of her birthday (why are you looking at me?) and turned it into a secret celebration of her big day. We had a blast.
The bus was decorated, we all had hats and noisemakers (bus driver LOVED that), and one of our friends made her a birthday cake – German chocolate, her favorite. At the end of the day, she told me it was her best birthday ever. That’s nice, but we got engaged on her 17th birthday, so now I’m officially in second place. I don’t mind. I’m still ahead of 63 others.
A person’s birthday is special. Social media often reminds us of who’s celebrating (or not) every day, and it only takes a moment to send a message. If you want them to feel extra special, take a few seconds to personalize it. If you really want to have fun, remind them of an embarrassing moment in their past. And if anyone does that to you, simply respond, “Have we met?”
I attended some management seminars back in the days when companies thought they were helpful. I always enjoyed them. One time as we were filling out our name badge (a time-honored activity in these events), the facilitator told us to write our name, followed by four letters – “M.M.F.I.” Oh, we had some fun trying to figure that out. He made us wait all day.
At the end of the class, he translated it – Make Me Feel Important. He said everybody you encounter has that sign plastered all over them. And, while some people have no qualms about asserting that message loudly to everybody in sight, most wear it in silence, hoping somebody will notice. I’ve forgotten much of what was taught in those seminars, but I’ll never forget that.
And here’s the thing – people who are the least accustomed to feeling important need it most. The CEO expects friendly admiration and attention. Sports heroes and celebrities usually crave a break from it. Politicians, on the other hand, hog up so much there’s not much left for anyone else. And believe me, lots of folks would be thrilled with the leftovers.
How about that janitor who quietly cleans the break room, completely unnoticed by those they serve? Or the neighbor who sits alone on their porch every day as the world goes by? From the most accomplished and wealthy among us to those who sleep under a bridge, everybody needs to feel like they matter. And, they do.
All it takes is a kind word, a genuine compliment, or simply asking (and remembering) their name. I have a hard time with that last one. I asked my vascular surgeon if my memory loss is related to my stroke three years ago, and she smiled as she gently patted my leg and said, “No.” Thanks, doc. In other words, I’m permanently stupid.
I once heard if you can’t remember a person’s name, ask them to spell it. If the answer is “T-O-M,” just wing it. “No ‘H’? Got it!” But even if you don’t like your name, it’s still a word you can pick out of any conversation. Don’t believe me? Let somebody say your name in a crowded room. Worse yet, as you’re walking past the boss’s office. Trust me, you’ll hear it.
But beyond that, it takes nothing to tell somebody they’re doing a good job, or to ask how their day is going. Pay a compliment if you can, but make it genuine. And non-creepy. Unless you were planning to visit HR anyway. But just a brief gesture of personal interest is all it takes to make a person feel appreciated. Whether it’s their birthday, or just the last Friday of the week.
The emotion you spark within that person will spread to others, possibly people you’ve never met, because people who feel appreciated are inclined to pay it forward. And if you don’t immediately feel better as a result, you could be beyond hope. I’m kidding, of course. The best remedy is to just keep doing it until it does feel good. Don’t think too hard on that.
And with that, I think I’m done for today. Pay attention to the people around you and remember, no matter who they are, they want you to make them feel important. See how many smiles you can share in the next few days. Meanwhile, have an awesome weekend
© 2026 Dave Glardon – All rights reserved

